The 2025 End of Year Recap
It's been a year of plenty...of everything. Maybe we do a little less? A recap. Plus: the state of marketing survey and a free brand questionnaire.
Free Template: Brand Questionnaire
A practical framework for defining your identity, audience, and goals.
AI, art, and a very Philly design controversy
Between DNS meltdowns, Adobe MAX, and the Philadelphia Art Museum’s controversial rebrand, there's a lot to think about.
To Understand the Backlash About the Philadelphia Art Museum Rebrand, You Have to Understand a Universal Truth About Design
A rebrand can’t build connection, it can only reveal how much of it was there to begin with.
Hello Again. Tincan Is Back!
Talking Taylor Swift, too much content, and a new imaginary brand from the Tincan universe: Trash Habitats.
Let’s Discuss: Are We Making Too Much Content?
Taylor Swift might’ve just pinpointed the fine line between the right and wrong amount of content.
What Makes a Designer (and Who Decides)?
Reframing what great design really means for small brands and DIYers
We Conflate Visibility with Value
The pressure to not only make things, but to make sure that other people know we’re making things is making us lose sight of what we're doing.