Understanding the Backlash About the Philadelphia Art Museum Rebrand
A rebrand can’t build connection, it can only reveal how much of it was there to begin with.
Hello Again. Tincan Is Back!
Talking Taylor Swift, too much content, and a new imaginary brand from the Tincan universe: Trash Habitats.
Let’s Discuss: Are We Making Too Much Content?
Taylor Swift might’ve just pinpointed the fine line between the right and wrong amount of content.
What Makes a Designer (and Who Decides)?
Reframing what great design really means for small brands and DIYers
We Conflate Visibility with Value
The pressure to not only make things, but to make sure that other people know we’re making things is making us lose sight of what we're actually doing.
Nobody Owes You Their Attention
And other things I wish I’d thought about before I started building a brand in public
Q&A with Lauren Biederman
Philly restaurateur Lauren Biederman on how her Bumpin’ That hat taps into identity, storytelling, and the power of a good wink.